Complex information is easier to understand when presented through thoughtful visual communication. This project combines custom illustrations and infographics to transform detailed data into clear, engaging, and accessible graphics.

Using clean, simple line art, I developed a bespoke illustration system tailored specifically to the project's content and real-world data. Every visual element was custom designed to accurately represent the information while maintaining a cohesive and approachable style. The result is a collection of informative graphics that communicate complex ideas clearly while supporting FMG's communication goals.

  • Custom infographic and illustration system featuring clean line art, data visualisations, icons, and diagrams designed to present complex information in a clear, user-friendly format.

    FMG

    INFOGRAPHIC

    A series of custom illustrations and infographics designed to transform complex data into a more user-friendly and engaging visual experience.

  • Logo and branding identity for Mall Tailoring featuring a premium black and gold visual system applied across business cards, stationery, signage, and branded materials.

    Mall Tailoring

    LOGO & BRANDING

    A refined brand identity for Mall Tailoring, designed to reflect the quality, craftsmanship, and professionalism of a trusted Wellington business.

  • Totara brand identity featuring custom product icons, illustrations, infographics, Google Workspace templates, and branded marketing collateral in a cohesive visual system.

    Totara

    PRODUCT ICONS & COLLATERAL

    A cohesive visual identity system for Totara, bringing together product icons, illustrations, and branded assets into one consistent and scalable brand experience.

  • Brand identity presentation featuring a handcrafted logo, stationery, colour palette, typography, and branded packaging for a handmade embroidery business.

    Kokokoru Broderie

    LOGO & BRANDING

    A soft and elegant brand identity that celebrates handmade craftsmanship through timeless design, organic forms, and thoughtful attention to detail.

  • Brand identity presentation featuring logo design, typography, colour palette, and supporting visual assets displayed across digital and print applications.

    Kora Fuel

    LOGO & BRANDING

    A complete brand identity system designed to establish a strong and cohesive visual presence, from concept through to logo development and supporting brand assets.